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Homeside: Your Modern Mortgage Blog

How Can Home Staging Help Sell My House or Real Estate Property

Posted by Rachel Guthrie on January 7, 2016

If you’re thinking about selling your home or vacation property, there are a lot of bases to cover before putting your piece of real estate on the market. You’ve probably done your research on your selling price, worked with your real estate agent to prepare, and put money and hard work into your updates and renovations, but there is just one thing left to do that could mean the difference between a day and a month on the market – home staging!

The goal of home staging is to make your home as appealing as possible so that you can get the highest sale price and sell your home in the fastest time possible. With home staging, you set up your house to make it feel warm and welcome to potential buyers, showing them how great and spacious each room is while allowing them to feel like they could see themselves calling it “home.” 

Many realtors believe that successful home staging is the key to selling your property.  According to NWI Times, U.S. research confirms that home staging can reduce a listing's time on the market by one third to half, and when done correctly could offer up a sale price as much as 6% to 20% more than an empty home or a home not properly staged.

Home staging, or property styling as you may also hear it, is so important as the house in itself may be very appealing, but an empty home may make it hard for a viewer to picture how their furniture may fit or how they would utilize certain rooms. On average, buyers tend to stay in a staged home 35 minutes longer than a vacant home. Similarly, just as you would spend extra time getting ready for a first date or a job interview, the home search is the same way. First impressions are everything and a buyer will usually know within the very first few seconds if they are interested in the home or want to leave.

Staging your home does not have to be expensive or time consuming – even just a few small updates would help. First, ensure the home is clean and tidy. Then check your lighting to ensure that you have a bright, well-lit and welcoming area. You want to be sure that your home’s lighting showcases all the beautiful features that you love. Next, make sure to remove clutter and position furniture in ways that open up the rooms and makes the space appear larger. Then, add some neutral and subtle decorative touches (even a fresh coat of paint can help!) Just remember, not everyone has the same (fabulous) taste as you do, so you might want to avoid bright pink wallpaper and zebra print curtains even if they are your favorite.

Read here for more information about the importance of updates before an appraisal or buyer visit.  

Once you’ve mastered the art of home staging, get ready for your home to fly right off the market! 

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